The marketing salary guide. Here are the updated marketing salaries, followed by the detailed job descriptions for each marketing job title. The following are some of the common C-Level titles: Chief Executive officer(CEO) Chief Financial officer(CFO) Chief Information Officer(CIO) Chief Marketing officer(CMO) Chief Executives Manager(CEM) Marketing job titles within different companies can have different meanings and vastly different levels of responsibility and power. In short, the title, whatever it may be, should always encompass the dual mandate of any modern marketer: pure marketing on the one hand, and hard-won business development on the other. The chief marketing officer is the chief architect of marketing function and is required to behave like a leader, a builder, a motivator and a mentor. The Marketing Career Path - Step 3 | Director of Marketing. These directors establish marketing budgets and manage teams of marketing managers and specialists. while other larger organizations might use more specific titles like Director of … Small business owner titles can vary from the standard (CEO, owner) to the specific (head plumber, director of technical operations). This seemingly fantastical job title might at other companies be called the more straightforward Head of Creative or Lead Designer. The most common confusion is over the term "manager." I head digital at my agency, and my job title is Chief Digital Architect. 1) Mobile Marketer. In the last decade, websites have grown infinitely more complex. Director of Marketing Analytics. Hope that helps! Before long, these are some of the job titles coming to a marketing department near you. In order to attract applicants with the expertise you want, post a marketing director job listing with a descriptive or specific job title. These marketing job salaries aren’t starting salaries. Having a marketing title which includes the word "manager" does not necessarily mean the person is a manager of people. Favoured by tech start-ups, this could be seen to represent both the company’s aspirations, as well as its hopes to fulfill the dreams of its growing base of consumers! Head of Marketing responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. Every entrepreneur needs to make his or her own decision about the right title to use. Are there alternate job titles for the marketing director role? Not only do consumers demand visually stunning and intuitive sites, but they want them on their smart phones now as well. Marketing directors may receive different titles based on the products or content types that manage. Marketing directors meet marketing objectives and make an important contribution to revenue and profitability. Experience Required: 6-7 years Average Salary: 75-100K Other Job Titles: Director of Marketing Research. If you’re a skilled Marketing strategist, able to inspire your team members, we’d like to meet you. Director of Public Relations. Director of Media. Marketing Job Title Confusion. The director of marketing focuses on the marketing strategy itself. These professionals are responsible for providing a sense of direction to the employees for the goodwill & growth of the organization. Hence, you will find some organizations referring them as Head of HR, Head of Marketing, etc. Director of Advertising sales. They may also hold other titles, such as head of marketing or vice president of marketing. The C-Level titles are the highest titles in corporations or businesses and are given to people who head divisions and disciplines. 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